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New & Improved Website!

We've been working all summer on improving and expanding our website and now, it has more than a fresh, new look; it also has a bunch of new features, content and tools!

Here’s what you’ll find on the new and improved

Shopping Tools:

Educational Resources:

  • Interactive Diamond Tool – Wondering what a Cushion-cut H-color diamond looks like? Set various parameters and watch this tool illustrate your choices!

  • Platinum Jewelry Shopping Guide – Everything you wanted to know about platinum jewelry!

  • Video: Intro to Grading Reports – Learn about diamond and gemstone grading reports and why you may want one!

  • Video: Intro to Diamonds - Before shopping for a diamond, start your diamond education here!

  • GIA Gem Encyclopedia – explore this resource on gemstones and their properties

More Expanded Content:

  • Designers – now you can click on individual designers from the menu or on our Designers page and view their entire collection!

  • Collections – all our departments are represented with galleries of select products!

  • NEW PAGES! Learn more about us and our services on the following new pages: Store Polices, How to Pay, and In-Store Financing.

More changes will be coming in the near future, included expanded offerings in our online store, so stay tuned!

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